{"id":4498,"date":"2018-11-26T09:57:39","date_gmt":"2018-11-26T09:57:39","guid":{"rendered":"http:\/\/isisinformatica.es\/\/?p=4498"},"modified":"2020-10-30T12:46:54","modified_gmt":"2020-10-30T11:46:54","slug":"secretos-marketing","status":"publish","type":"post","link":"https:\/\/webisis.es\/isis\/2018\/11\/26\/secretos-marketing\/","title":{"rendered":"Los secretos del Marketing Digital"},"content":{"rendered":"<div style=\"text-align: justify;\">\n<p><img loading=\"lazy\" class=\"alignright wp-image-4500\" src=\"http:\/\/isisinformatica.es\/wp-content\/uploads\/2018\/11\/marketing-digital1.jpg\" alt=\"marketing-digital\" width=\"500\" height=\"545\" \/><\/p>\n<p>Hoy en El Blog de ISIS Inform\u00e1tica os queremos ense\u00f1ar los secretos del Marketing Online. Pero primero\u2026 \u00bfQu\u00e9 es el Marketing Online? Es usar las herramientas que nos ofrece Internet para mejorar nuestra venta o comercializaci\u00f3n de productos, por ejemplo.<\/p>\n<h2><strong>Bases del Marketing digital o marketing Online<\/strong><\/h2>\n<p>Hay cuatro puntos a respetar en cualquier estrategia de marketing online.<\/p>\n<h3>SEO\/SEM<\/h3>\n<p>Es normal que no sepas que significa el SEO ni el SEM. Gracias al Seo nos posicionaremos de forma natural e indefinidamente, hasta que otra persona haga una campa\u00f1a de seo mas potente. El Sem por el contrario tu pagas por aparecer, si dejas de pagar, no apareces m\u00e1s. El Seo suele ser mas rentable a la larga, si tienes un e-commerce express, por ejemplo de los juegos ol\u00edmpicos que duran un mes pues te sale mejor pagar SEM. O empezar con el SEO mucho antes. En el SEM pagas por clic.<\/p>\n<h3>\u00a0Anunciar a bombo y platillo<\/h3>\n<p>Promocionar nuestra marca y productos en internet. Las mejores y principales formas son: El Email Marketing, publicidad en Banners, Marketing en medios sociales como pueden ser Blogs, Google+, Facebook, Twitter, Linkedin etc.<\/p>\n<h3>Accesibilidad<\/h3>\n<p>Todas las p\u00e1ginas webs deben ser \u00abusables\u00bb, \u00bfa que me refiero?, pues que una web tiene que ser f\u00e1cil de usar cosa que no significa que el dise\u00f1o de la web sea sencillo si intuitivo. Dirigir al visitante y futuro cliente hacia donde a nosotros nos interese.<\/p>\n<h3>Visi\u00f3n<\/h3>\n<p>La primera impresi\u00f3n es lo que m\u00e1s importa, un cliente al entrar en nuestra web decide en los primeros segundos si comprar o ir a buscar el mismo producto en otro sitio. Hay que resaltar el contenido importante para el usuario. Unido junto al punto anterior, un buen dise\u00f1o web sera la base de nuestra estrategia de marketing online.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Hoy en El Blog de ISIS Inform\u00e1tica os queremos ense\u00f1ar los secretos del Marketing Online. Pero primero\u2026 \u00bfQu\u00e9 es el Marketing Online? Es usar las herramientas que nos ofrece Internet para mejorar nuestra venta o comercializaci\u00f3n de productos, por ejemplo. Bases del Marketing digital o marketing Online Hay cuatro puntos a respetar en cualquier estrategia [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1220,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[8],"tags":[18,74,49,24,35],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Los secretos del Marketing Digital - IsInform\u00e1tica<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/webisis.es\/isis\/2018\/11\/26\/secretos-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Los secretos del Marketing Digital - IsInform\u00e1tica\" \/>\n<meta property=\"og:description\" content=\"Hoy en El Blog de ISIS Inform\u00e1tica os queremos ense\u00f1ar los secretos del Marketing Online. 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